Dominion Voting Systems has hit MyPillow CEO Mike Lindell with a $1.3 billion defamation lawsuit on Monday, claiming he harmed the company with false accusations of rigging the 2020 election.
The complaint says Lindell “pushes the lie to this day because the lie helps him sell his pillows.”
It claims the CEO increased his sales 40% by repeating the lies on conservative social media while pitching special codes for products like “FightForTrump” and “QAnon.”
Lindell responded by saying he was “very happy to hear” that Dominion has sued him.
“Now we can get to the evidence quicker. It will be amazing,” he said. Then adding he will continue releasing documentaries about election fraud.
The suit is the latest in a string of billion-dollar punishments taken against supporters of Trump, including Rudy Giuliani, claiming they spread lies about the election.
Dominion has said it tried to warn Lindell in December and January to stop with his accusations about the company or face a defamation suit.
“Despite our efforts to share facts, Mr. Lindell continued to spread false information, each time giving empty promises that he would soon have undeniable proof,” Dominion CEO John Poulos said. “These events have caused irreversible harm to our company’s reputation.”
Lindell has already paid a significant price for his support of Trump’s election contest, with many retailers no longer offering MyPillow products on their shelves.